Observations all along the line - Kimball & the Southern Panhandle First

Editorial: The Right Position

By all accounts the Visitor’s Committee showed considerable wisdom in their choice for tourism director.

Certainly there are those who question the need for someone in such a position—even for the position itself. It is unlikely that Kimball will ever be a tourist destination, with a couple of notable exceptions.

For two brief moments in 2013, travelers will descend upon the city. The annual bicycle ride across Nebraska (BRAN) will start from Kimball, sending several hundred enthusiasts along our streets. Later in the summer, those involved in the official Lincoln Highway centennial drive will cruise through town.

A director is necessary to organize information, communication, publicity and, more importantly, any possible beautification campaigns along each route.

We believe there are potential benefits beyond these two events. A solid effort on the part of the director and the Visitor’s Committee may indicate to those in similar positions across the panhandle (and at the state level) that Kimball is fully capable of hosting a year round information center.

We have pointed out before that Kimball is uniquely positioned as a gateway to several important destinations: the Oregon Trail, the Black Hills and other points north, south, east and west. Therefore Kimball is best suited as the location for a western Nebraska visitor’s center.

If the committee’s selection, Jo Caskey, can help accomplish this goal, the position is worth the small investment.

 
 
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